{"title":"Gufram | Bocca","description":"\u003ch2 style=\"font-size: 20px\"\u003eA Family of Icons in the Bocca Line\u003c\/h2\u003e\n\u003cp\u003eOver time, \u003cstrong\u003e\u003ca title=\"Gufram\" href=\"\/collections\/gufram\"\u003eGufram\u003c\/a\u003e\u003c\/strong\u003e has expanded the \u003cstrong\u003e\u003ca title=\"Bocca red sofa\" href=\"\/products\/gufram-bocca-red-sofa\"\u003eBocca red sofa\u003c\/a\u003e\u003c\/strong\u003e universe with editions that deepen its narrative. The \u003cstrong\u003e\u003ca title=\"Bocca Lady sofa\" href=\"\/products\/gufram-bocca-lady-sofa\"\u003eBocca Lady sofa\u003c\/a\u003e\u003c\/strong\u003e and the elegant \u003cstrong\u003e\u003ca title=\"Bocca Unlimited sofa with upholstery in bouclé wool\" href=\"\/products\/gufram-bocca-unlimited-sofa-with-upholstery-in-boucle-wool\"\u003eBocca Unlimited sofa with upholstery in bouclé wool\u003c\/a\u003e\u003c\/strong\u003e reinterpret the iconic silhouette through materials and limited editions, adding tactile richness to its legacy. Each model, handcrafted in \u003cstrong\u003esoft polyurethane\u003c\/strong\u003e and clad in high-end fabrics, represents \u003cstrong\u003eGufram\u003c\/strong\u003e’s pursuit of innovation in shape, color, and finish. These pieces are pillars of \u003cstrong\u003e\u003ca title=\"Gufram seating\" href=\"\/collections\/gufram-seating\"\u003eGufram seating\u003c\/a\u003e\u003c\/strong\u003e and stand as shining examples of \u003cstrong\u003e\u003ca title=\"Gufram iconic products\" href=\"\/collections\/gufram-iconic-products\"\u003eGufram iconic products\u003c\/a\u003e\u003c\/strong\u003e within the brand’s radical and collectible design catalog.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size: 20px\"\u003eGufram’s Radical Spirit in Your Home\u003c\/h2\u003e\n\u003cp\u003eIn keeping with the \u003cstrong\u003eradical Italian furniture movement\u003c\/strong\u003e, \u003cstrong\u003e\u003ca title=\"Studio 65\" href=\"\/collections\/designer-studio-65\"\u003eStudio 65\u003c\/a\u003e\u003c\/strong\u003e transforms simple forms into visual poetry. The \u003cstrong\u003eBocca\u003c\/strong\u003e sofa embodies that legacy, blurring the boundary between art and function. Whether you’re furnishing a contemporary space or curating a gallery-like living room, \u003cstrong\u003eBocca\u003c\/strong\u003e offers \u003cstrong\u003eplayful living room seating\u003c\/strong\u003e that makes a bold impression. For those interested in \u003cstrong\u003ehow to decorate with bold furniture\u003c\/strong\u003e, it serves as a masterclass in fearless styling and sculptural elegance.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size: 20px\"\u003eMaterials, Craftsmanship, and Meaning\u003c\/h2\u003e\n\u003cp\u003eEach \u003cstrong\u003eBocca\u003c\/strong\u003e is a testament to \u003cstrong\u003eGufram\u003c\/strong\u003e’s artisan production, sculpted in resilient \u003cstrong\u003epolyurethane\u003c\/strong\u003e and completed with \u003cstrong\u003eGuflac®\u003c\/strong\u003e finishes that offer both durability and expressive surface detail. These materials allow the sofa’s form to maintain its voluptuous allure while remaining remarkably practical. For design lovers exploring \u003cstrong\u003ematerials in radical design sofas\u003c\/strong\u003e or the unique craft behind \u003cstrong\u003e\u003ca title=\"Gufram interior decoration\" href=\"\/collections\/gufram-interior-decor\"\u003eGufram interior decoration\u003c\/a\u003e\u003c\/strong\u003e, the \u003cstrong\u003eBocca\u003c\/strong\u003e range is a benchmark of quality and creativity.\u003c\/p\u003e\n\n\u003ch2 style=\"font-size: 20px\"\u003eCollect, Sit, and Smile\u003c\/h2\u003e\n\u003cp\u003eWhether you’re searching to \u003cstrong\u003ebuy Gufram Bocca sofa\u003c\/strong\u003e, explore \u003cstrong\u003elimited edition sofas Gufram\u003c\/strong\u003e, or simply want a \u003cstrong\u003estatement couch for your modern home\u003c\/strong\u003e, any \u003cstrong\u003eBocca\u003c\/strong\u003e remains a top-tier choice. It’s a piece that doesn’t just fill a space: it defines it. More than fifty years after its debut, it continues to evolve and provoke, sealing and expanding \u003cstrong\u003e\u003ca title=\"Studio 65 x Gufram\" href=\"\/collections\/gufram-studio-65\"\u003eStudio 65 x Gufram\u003c\/a\u003e\u003c\/strong\u003e’s legacy of daring, ironic, unforgettable design.\u003c\/p\u003e","products":[{"product_id":"gufram-bocca-red-sofa","title":"Gufram Bocca red sofa","description":"The \u003cstrong\u003eGufram Bocca sofa\u003c\/strong\u003e, designed in 1970 by \u003cstrong\u003e\u003ca title=\"Studio 65\" href=\"\/collections\/designer-studio-65\"\u003eStudio 65\u003c\/a\u003e\u003c\/strong\u003e, is perhaps one of the most celebrated and recognizable objects in the world of design. Known internationally as the “red lips sofa,” it embodies the spirit of Pop Art and Radical Italian Design, blending sensuality, irony, and functionality in a single piece. Its elegant simplicity has granted it a place in the permanent collections of leading institutions, including the Fondation Louis Vuitton, the Centre Georges Pompidou in Paris, and the Design Museum in London. More than a piece of furniture, BOCCA® is a cultural symbol that invites us to embrace creativity without limits.\n\n\u003ch2 style=\"font-size: 20px\"\u003eDesign, Craftsmanship, and Materials\u003c\/h2\u003e\nMade entirely of soft \u003cstrong\u003epolyurethane\u003c\/strong\u003e and upholstered in high-quality removable fabric, the \u003cstrong\u003ered lips sofa\u003c\/strong\u003e combines visual impact with practical use. Its sculptural form is the result of innovative processes that allowed \u003cstrong\u003eStudio 65\u003c\/strong\u003e to transform surreal inspiration into a functional seat. Every curve of the \u003cstrong\u003eBocca\u003c\/strong\u003e sofa is designed to communicate charm and playfulness, transforming, like any \u003cstrong\u003e\u003ca title=\"Gufram home decor\" href=\"\/collections\/gufram-interior-decor\"\u003eGufram home decor\u003c\/a\u003e\u003c\/strong\u003e, your living spaces into stages where design becomes an emotional experience. Hand-finished with precision, the sofa is not only a masterpiece of aesthetics but also a durable furnishing element.\n\n\u003ch2 style=\"font-size: 20px\"\u003eAn Icon of Pop and Radical Design\u003c\/h2\u003e\nThe original and most iconic version is the striking red edition, a version full of versatility that allows interior designers and collectors to adapt the piece to different contexts, from bold contemporary homes to eclectic hospitality spaces. It is often enjoyed in combination with other \u003cstrong\u003e\u003ca title=\"Studio 65 x Gufram\" href=\"\/collections\/gufram-studio-65\"\u003eStudio 65 x Gufram\u003c\/a\u003e\u003c\/strong\u003e creations or juxtaposed with pieces from \u003cstrong\u003e\u003ca title=\"Gufram low and coffee tables\" href=\"\/collections\/gufram-low-tables\"\u003eGufram low and coffee tables\u003c\/a\u003e\u003c\/strong\u003e and other avant-garde collections, creating a dialogue that enriches every environment with layers of design history.\n\n\u003ch2 style=\"font-size: 20px\"\u003eA Timeless Statement Piece\u003c\/h2\u003e\nLoved by collectors, architects, and design enthusiasts across the globe, the \u003cstrong\u003eStudio 65 Bocca\u003c\/strong\u003e continues to inspire admiration. Its playful yet elegant design has made it a recurring presence in exhibitions, magazines, and cinematic sets. More than a \u003cstrong\u003edesigner statement couch\u003c\/strong\u003e, the \u003cstrong\u003eBocca\u003c\/strong\u003e embodies the revolutionary desire of Radical Design to merge art and everyday life. Owning the \u003cstrong\u003eGufram lips couch\u003c\/strong\u003e means adding to one’s home not just a sofa, but one of \u003cstrong\u003e\u003ca title=\"Gufram most iconic products\" href=\"\/collections\/gufram-iconic-products\"\u003eGufram most iconic products\u003c\/a\u003e\u003c\/strong\u003e: a timeless piece of cultural heritage that remains as relevant today as it was at its creation.","brand":"GUFRAM","offers":[{"title":"Default Title","offer_id":52708085399882,"sku":"gufr-bocca-divano-G06100-rossa","price":10757.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/0793\/6771\/files\/gufram-bocca-sofa-G06100-red-1.webp?v=1784646475"},{"product_id":"gufram-bocca-lady-sofa","title":"Gufram Bocca Lady sofa","description":"The \u003cstrong\u003eGufram Bocca Lady sofa\u003c\/strong\u003e represents a glamorous reinterpretation of one of the most iconic designs of the 20th century. Conceived by \u003cstrong\u003e\u003ca title=\"Studio 65\" href=\"\/collections\/designer-studio-65\"\u003eStudio 65\u003c\/a\u003e\u003c\/strong\u003e in 1970 for \u003cstrong\u003e\u003ca title=\"Gufram\" href=\"\/collections\/gufram\"\u003eGufram\u003c\/a\u003e\u003c\/strong\u003e, the BOCCA® continues to astonish with its sensual and playful form. This edition, dressed in a bold pink fabric, intensifies the sofa’s pop spirit, transforming it into a statement of style, femininity, and radical creativity. Exhibited in the world’s most important design museums, the \u003cstrong\u003e\u003ca title=\"Gufram Bocca\" href=\"\/collections\/gufram-bocca\"\u003eGufram Bocca\u003c\/a\u003e\u003c\/strong\u003e collection remains a timeless masterpiece that bridges art, design, and fashion.\n\n\u003ch2 style=\"font-size: 20px\"\u003eDesign Heritage and Craftsmanship\u003c\/h2\u003e\nMade from soft \u003cstrong\u003epolyurethane\u003c\/strong\u003e and upholstered with high-quality removable fabric, the \u003cstrong\u003eBocca Lady\u003c\/strong\u003e embodies the same artisanal care and precision of the original. Its voluptuous curves, inspired by surrealist and Pop Art imagery, are a daring invitation to reimagine domestic interiors. The removable fabric upholstery allows versatility and care, while the sculptural form makes this sofa both a functional seat and a collectible artwork. As a \u003cstrong\u003edesigner pop sofa\u003c\/strong\u003e, it perfectly balances comfort, durability, and audacious aesthetics.\n\n\u003ch2 style=\"font-size: 20px\"\u003eColor Variations and Creative Pairings\u003c\/h2\u003e\nWhile the red edition remains the most famous, the \u003cstrong\u003eLady sofa\u003c\/strong\u003e edition has established its own cult following among collectors and interior designers seeking boldness and originality. Also available in black, this piece adapts to both eclectic interiors and refined, contemporary settings. It can be paired with other \u003cstrong\u003e\u003ca title=\"Studio 65 x Gufram\" href=\"\/collections\/gufram-studio-65\"\u003eStudio 65 x Gufram\u003c\/a\u003e\u003c\/strong\u003e creations or combined with avant-garde furnishings such as \u003cstrong\u003e\u003ca title=\"Gufram seating\" href=\"\/collections\/gufram-seating\"\u003eGufram seating\u003c\/a\u003e\u003c\/strong\u003e and \u003cstrong\u003e\u003ca title=\"Gufram home decor\" href=\"\/collections\/gufram-interior-decor\"\u003eGufram home decor\u003c\/a\u003e\u003c\/strong\u003e collections, creating a dialogue between radical Italian design and modern decorative arts.\n\n\u003ch2 style=\"font-size: 20px\"\u003eA Playful Statement for Modern Interiors\u003c\/h2\u003e\nThe \u003cstrong\u003eStudio 65 Bocca sofa\u003c\/strong\u003e in its \u003cstrong\u003eLady edition\u003c\/strong\u003e has become a favorite for design lovers who value uniqueness and glamour. Perfect for homes, showrooms, or hospitality spaces, it adds an unmistakable presence that sparks conversation and admiration with other \u003cstrong\u003e\u003ca title=\"Gufram low and coffee tables\" href=\"\/collections\/gufram-low-tables\"\u003eGufram low and coffee tables\u003c\/a\u003e\u003c\/strong\u003e. More than just a \u003cstrong\u003epink or black lips couch\u003c\/strong\u003e, it symbolizes the audacity of Italian Radical Design and its power to inspire joy, sensuality, and surprise. Owning the \u003cstrong\u003eGufram Bocca Lady\u003c\/strong\u003e means embracing a vibrant and playful vision of design history that will remain iconic for generations.","brand":"GUFRAM","offers":[{"title":"Gufram Pink","offer_id":52708085727562,"sku":"gufr-bocca-pink-lady-divano-G06110-rosa","price":10757.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Black","offer_id":52708085760330,"sku":"gufr-bocca-dark-lady-divano-G06120-nera","price":11607.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/0793\/6771\/files\/gufram-bocca-pink-lady-sofa-G06110-pink-1.webp?v=1784646475"},{"product_id":"gufram-bocca-unlimited-sofa-with-upholstery-in-boucle-wool","title":"Gufram Bocca Unlimited sofa with upholstery in bouclé wool","description":"Imagine a sofa that goes beyond fashion, beyond time itself. The \u003cstrong\u003eBocca Unlimited sofa\u003c\/strong\u003e by \u003cstrong\u003e\u003ca title=\"Studio 65\" href=\"\/collections\/designer-studio-65\"\u003eStudio 65\u003c\/a\u003e\u003c\/strong\u003e is not just an evolution of the original lips couch: it is an invitation to explore infinite interpretations of beauty and creativity through the \u003cstrong\u003e\u003ca title=\"Gufram Bocca\" href=\"\/collections\/gufram-bocca\"\u003eGufram Bocca\u003c\/a\u003e\u003c\/strong\u003e collection. Wrapped in luxurious bouclé wool, this edition redefines the familiar silhouette with tactile richness and chromatic versatility. Every curve radiates sensuality, transforming an icon into a canvas for new stories and personalities.\n\n\u003ch2 style=\"font-size: 20px\"\u003eA Sculpture in Bouclé\u003c\/h2\u003e\nUnlike the original red version, the \u003cstrong\u003eBocca Unlimited\u003c\/strong\u003e offers a variety of finishes that reflect today’s diverse design sensibilities. Upholstered in soft \u003cstrong\u003epolyurethane\u003c\/strong\u003e and covered with bouclé wool, it adds depth and texture to the already iconic form. The use of this material highlights its sculptural qualities while enhancing comfort and durability. The \u003cstrong\u003edesigner bouclé sofa\u003c\/strong\u003e not only serves as seating but also stands as a work of contemporary art: bold, timeless, and irresistibly tactile.\n\n\u003ch2 style=\"font-size: 20px\"\u003eColours Without Limits\u003c\/h2\u003e\nTrue to its name, the \u003cstrong\u003eUnlimited edition\u003c\/strong\u003e is available in countless shades: pumpkin, red, blue, green, as well as sophisticated tones of grey and white. This chromatic freedom allows the sofa to adapt to any context, whether a daring contemporary home, a refined gallery-like space, or a boutique hotel. It can be displayed alongside other \u003cstrong\u003e\u003ca title=\"Studio 65 x Gufram\" href=\"\/collections\/gufram-studio-65\"\u003eStudio 65 x Gufram\u003c\/a\u003e\u003c\/strong\u003e and \u003cstrong\u003e\u003ca title=\"Guido Drocco \u0026amp; Franco Mello x Gufram\" href=\"\/collections\/gufram-guido-drocco-franco-mello\"\u003eGuido Drocco \u0026amp; Franco Mello x Gufram\u003c\/a\u003e\u003c\/strong\u003e masterpieces or juxtaposed with other \u003cstrong\u003e\u003ca title=\"Gufram seating\" href=\"\/collections\/gufram-seating\"\u003eGufram seating\u003c\/a\u003e\u003c\/strong\u003e and eclectic design collections, opening endless possibilities for interior styling: \u003cstrong\u003e\u003ca title=\"iconic home interior decor\" href=\"\/collections\/gufram-interior-decor\"\u003eiconic home interior decor\u003c\/a\u003e\u003c\/strong\u003e, \u003cstrong\u003e\u003ca title=\"low tables\" href=\"\/collections\/gufram-low-tables\"\u003elow tables\u003c\/a\u003e\u003c\/strong\u003e, small gadgets and decorations like the \u003cstrong\u003e\u003ca title=\"Guframini collection\" href=\"\/collections\/gufram-guframini\"\u003eGuframini collection\u003c\/a\u003e\u003c\/strong\u003e.\n\n\u003ch2 style=\"font-size: 20px\"\u003eAn Everlasting Statement\u003c\/h2\u003e\nThe \u003cstrong\u003eGufram Bocca Unlimited\u003c\/strong\u003e is more than a reinterpretation; it is a manifesto of design’s ability to reinvent itself across generations. A perfect \u003cstrong\u003emodern lips-shaped couch\u003c\/strong\u003e for collectors and architects, it turns every environment into a stage for radical creativity. With its lush bouclé and versatile palette, it appeals to those who seek both comfort and cultural value in their interiors. To own this sofa is to embrace the future of a timeless icon, one that continues to inspire, seduce, and astonish in every edition.","brand":"GUFRAM","offers":[{"title":"Gufram Pumpkin 708","offer_id":52708091953482,"sku":"gufr-bocca-unlimited-div-G06200-708-pump","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Yellow 109","offer_id":52708091986250,"sku":"gufr-bocca-unlimited-div-G06200-109-yell","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Red 011","offer_id":52708092019018,"sku":"gufr-bocca-unlimited-div-G06200-011-red","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Cherry 716","offer_id":52708092051786,"sku":"gufr-bocca-unlimited-div-G06200-716-cher","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Wine 710","offer_id":52708092084554,"sku":"gufr-bocca-unlimited-div-G06200-710-wine","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Chocolate 713","offer_id":52708092117322,"sku":"gufr-bocca-unlimited-div-G06200-713-choc","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Steel 512","offer_id":52708092150090,"sku":"gufr-bocca-unlimited-div-G06200-512-stee","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Grey 721","offer_id":52708092182858,"sku":"gufr-bocca-unlimited-div-G06200-721-grey","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Sapphire 007","offer_id":52708092215626,"sku":"gufr-bocca-unlimited-div-G06200-007-sapp","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Admiral 539","offer_id":52708092248394,"sku":"gufr-bocca-unlimited-div-G06200-539-admi","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Midnight 139","offer_id":52708092281162,"sku":"gufr-bocca-unlimited-div-G06200-139-midn","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Blue 012","offer_id":52708092313930,"sku":"gufr-bocca-unlimited-div-G06200-012-blue","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Sky 595","offer_id":52708092346698,"sku":"gufr-bocca-unlimited-div-G06200-595-sky","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Artic 006","offer_id":52708092379466,"sku":"gufr-bocca-unlimited-div-G06200-006-arti","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Forest 355","offer_id":52708092412234,"sku":"gufr-bocca-unlimited-div-G06200-355-fore","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Grass 602","offer_id":52708092445002,"sku":"gufr-bocca-unlimited-div-G06200-602-gras","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Apple 711","offer_id":52708092477770,"sku":"gufr-bocca-unlimited-div-G06200-711-appl","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Ivory 335","offer_id":52708092510538,"sku":"gufr-bocca-unlimited-div-G06200-335-ivor","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Oatmeal 715","offer_id":52708092543306,"sku":"gufr-bocca-unlimited-div-G06200-715-oat","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Cream 810","offer_id":52708092576074,"sku":"gufr-bocca-unlimited-div-G06200-810-crea","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Rice 737","offer_id":52708092608842,"sku":"gufr-bocca-unlimited-div-G06200-737-rice","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Biscuit 719","offer_id":52708092641610,"sku":"gufr-bocca-unlimited-div-G06200-719-bisc","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Walnut 720","offer_id":52708092674378,"sku":"gufr-bocca-unlimited-div-G06200-720-waln","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Apricot 940","offer_id":52708092707146,"sku":"gufr-bocca-unlimited-div-G06200-940-apri","price":9227.0,"currency_code":"EUR","in_stock":true},{"title":"Gufram Black 501","offer_id":52708092739914,"sku":"gufr-bocca-unlimited-div-G06200-501-blac","price":9227.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/0793\/6771\/files\/gufram-bocca-unlimited-sofa-G06200-708-pumpkin-1.webp?v=1784646493"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/0793\/6771\/collections\/gufram-bocca_8568587e-52c1-41ad-bf6b-fd7db4f44a80.webp?v=1760456257","url":"https:\/\/hiolaena.com\/collections\/gufram-bocca.oembed","provider":"ShopDecor","version":"1.0","type":"link"}